2024 OC Jeep Fest web banner

Ocean City Jeep Fest is simply that: A Festival of Jeeps!

Ocean City Jeep Fest is the evolution of one of the biggest and most popular Jeep events in the Mid-Atlantic held every year in Ocean City, Maryland. Live Wire Media & Events and CEO Brad Hoffman, along with his amazing team, have been the production, management, marketing, and activation team for all the Ocean City Jeep events for nearly a decade.

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Concert promor for Sam Grow and Jason Michael Carroll

Ocean City Jeep Fest, Live Wire Media & Events, Joe's Jeep Jungle, and Trail Seven areexcited to present this amazing concert, featuring a foursome of dynamic country music artists. Partial proceeds from this concert will benefit Jeep Fest for St. Jude, a nonprofit that raises money for St. Jude's Children's Research Hospital.

OCJF presents headliner: Jason Michael Carroll

For country music star Jason Michael Carroll, change is an ever-present part of life. Born in Houston and raised in North Carolina, Carroll has been adapting to the changing landscape in country music for almost two decades with no sign of slowing down. Breaking out with success in 2006 with the heart-wrenching ballad "Alyssa Lies," Carroll followed that first chart-topping hit quickly with a flurry of hit songs that cemented his voice and name among the elite performers from Nashville.

Hits such as "Livin' Our Love Song," "I Can Sleep When I'm Dead," "Where I'm From" and many others helped fuel a string of albums and sold-out live shows. Couple that with an intense connection with his fans and you can see why Nashville calls Jason a triple-threat artist to be reckoned with: Singer, Songwriter, Entertainer.

OCJF presents headliner: Sam Grow

Maryland native Sam Grow had a breakout hit "Love and Whiskey" in 2019 and a lot has changed since then. He's been living in Nashville since 2014. This town embracing his journey is proof of what's possible. "I feel like right now I'm making some of the best music I've ever made," Sam says. Sam Grow has never lost sight of his roots. He returns to Ocean City to play to his fans and Jeep Fest participants.

OCJF presents: special guest Rich LaFleur

Rich LaFleur is an emerging talent out of Nashville who is excited to round out this foursome for a great night of music in Ocean City. "Putting us all on one stage in Ocean City will be a night you can't miss," he says. "Come on down and be a part of the show. It's going to be intimate for everyone."

OCJF presents: special guest Blake Wood

Blake Wood is a Nashville-based singer who joins the Songs + Stories tour and excited to bring his music to new fans.

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Red Jeep Rubicon going up a sand dune
Jeep Wagoneer making it's way through the beach course
Jeep riders waiting their turn through the beach dune crawl
White Jeep navigating a turn in the dune crawl

Our centerpiece is the daily Beach Crawl (we coined the phrase "the sandy carpet ride") where you watch the sun rise over the ocean, while heading north on the beach from the Pier to 30th Street. It's one of the most amazing experiences you can imagine.

Three times a day, we offer the Sand Course. This custom-built playground for your Jeep is meant to feel like a roller coaster ride on four wheels. In the shadow of the Pier amusements, adjacent to the Boardwalk, this course is designed to be user-friendly.

Our event hub is the Ocean City Convention Center at 40th Street, where you'll find a Vendor Village featuring regional, national, and international vendors, as well as live entertainment. It's a showcase for Jeep and 4x4 parts, services, and sales, headlined by our title sponsor KICKER audio. This area is open to the public during the show. Here, you also can take part in the Show & Shine, where participants show off their lovingly customized rides, from old to new, mild to wild.

The core of our event is always YOU, the Jeep owner and enthusiast.

We love to see you smile as you drive down the sand. We enjoy the laughs as you roll over the moguls of the Sand Course. We see the camaraderie at our nighttime parties hosted around Ocean City, Maryland. We watch as the Jeep clubs roll through town in their pride and joy, adorned with their nicknames.

Ocean City Jeep Fest is for everybody, young and old. It's one of the town's most family-friendly events. We pride ourselves on our history – but we strive for bigger and better things in our future. Together we'll continue to make great memories on the beautiful Ocean City sand.

Teamwork makes the dream work! Thank you as always to our Ocean City Jeep Fest support staff, volunteers, sponsors, partners, and the Town of Ocean City Staff, without whom we could not produce this event – and YOU, our loyal participants.

We take immense pride in facilitating Ocean City's annual Jeep gathering. Whether you're a new Jeep owner, or you've been around Jeeps all your life, it's a Jeep thing.

Our event is a celebration of Jeep culture, energy, and passion. That's what Ocean City Jeep Fest is all about. Enjoy the ride with us!

Events at the Ocean City Convention Center

OPEN TO THE PUBLIC 10 am - 5 pm EACH DAY

  • Jeep show and 4x4 expo
  • 45 vendor booths, sales, and factory reps
  • Wheels and tire sales and installations by BWT off road
  • Dealership reps on-site! Check out all the new model Jeeps from ig Burton Berlin Jeep, test drives available
  • Let Joe's Jeep Jungle take your Jeep build to the next level! Mild, wild, custom, classic, big, little these Jeeps are as unique as their owners
  • Sound systems and speakers on sale! Installations available through Kicker or Audio Works
  • Indoor Vintage Jeep display
  • Vendors are back inside! Huge event merchandise retail store, Tuff Truck Celebrity truck & driver, Santa's Jeep Sleigh
  • Kids area! RC Car 4x4 course, Design Your Own Jeep coloring table
  • Show & Shine

Ocean City Jeep Fest Official 2024 Event Schedule

New For 2024!

Live in concert! An evening of country artists on Saturday night. Get tickets onsite or online at e-tix.com. Proceeds will to St. Jude's Children Hospital.

Click the data banner to see days events. Schedule subject to change.

  • TUESDAY, AUGUST 20, 2024

    Packet Pickup

    12 – 5 PM
    OC Convention Center, 4001 Coastal Highway

    Meet inside in the main lobby. Please present ID or registration confirmation.

  • WEDNESDAY, AUGUST 21, 2024

    Packet Pickup

    10 AM – 5 PM
    OC Convention Center, 4001 Coastal Highway

    Meet inside in the main lobby. Please present ID or registration confirmation.

    Vendor Load-In

    10 AM - 8 PM
    OC Convention Center, 4001 Coastal Highway

    Front Parking lot only. Trailer parking available on-site. For more info, call or text Brad 443-366-5944.

    Kickoff Party

    8:30 - 10:30 PM
    Tequila Mockingbird, 12919 Coastal Hwy.

    Jeeps and Tacos, Food and Drink specials. Show your badge or say OC Jeep Fest. For specials! TEQUILA! Plenty of parking!

    Presented by Tequila Mocking Bird, Kicker, Ocean City Jeep Club

  • THURSDAY, AUGUST 22, 2024

    Staging for Beach Crawl

    6:45 – 7:45 AM
    Inlet Parking Lot, 809 S. Atlantic Ave.

    Parking code provided by event staff. Must enter parking code to avoid ticket.

    Please note: to ease traffic and make event smooth for all, participants are urged to bring their own air compressor to air-up after the Beach Crawl. All Jeeps must air down to 17 PSI and lock-in 4WD.

    Beach Crawl

    7:45 – 9:15 AM
    Inlet Parking Lot, 809 S. Atlantic Ave.

    Parade will now travel northbound, under the Pier and up the beach. Exit point will be 30th Street beach access. Changes made per Ocean City Police Department.

    KICKER Sand Course (Shift 1 of 3)

    10 AM - 12 PM
    Inlet Parking Lot, 809 S. Atlantic Ave.

    See staff on-site for parking code. Meet at north end of Inlet Lot for staging. Air down to 17 PSI and lock-in 4WD. Staff will instruct Jeeps to enter course area. Exit back into Inlet Lot when completed. Please note, bring your own air compressor to air-up.

    Packet Pickup

    10 AM – 5 PM
    OC Convention Center, 4001 Coastal Highway

    Meet inside in the Exhibit Hall A. Please present ID or registration confirmation.

    Vendor Village

    10 AM - 5 PM
    OC Convention Center, 4001 Coastal Highway

    Open to vendors, participants, and the general public. Public tickets available at front gate. Featuring music by DJ Hook.

    KICKER Sand Course (Shift 2 of 3)

    12:30 – 2:30 PM
    Inlet Parking Lot, 809 S. Atlantic Ave.

    See staff on-site for parking code.

    Meet at north end of Inlet Lot for staging. Air down to 17 PSI and lock-in 4WD. Staff will instruct Jeeps to enter course area. Exit back into Inlet Lot when completed. Please note, bring your own air compressor.

    KICKER Sand Course (Shift 3 of 3)

    3 – 5 PM
    Inlet Parking Lot, 809 S. Atlantic Ave.

    See staff on-site for parking code.

    Meet at north end of Inlet Lot for staging. Air down to 17 PSI and lock-in 4WD. Staff will instruct Jeeps to enter course area. Exit back into Inlet Lot when completed. Please note, bring your own air compressor.

    KICKER Kickoff Deck Party

    6 – 8 PM
    Hilton Garden Inn Ocean Front, 2800 Baltimore Ave.

    Enjoy the Ocean Front Deck with the beach and ocean laid out before you! This friends and family gathering is a perennial Jeep Fest favorite! Featuring: Custom Jeep Display, $19.41 Buffet Special, 10% off drinks with your OCJF Badge/Lanyard.

    Presented by Kicker, ig Burton Berlin Jeep, Delmarva Jeep Events

    Jeep It Rolling OC Jeep Fest Showoff

    9 – 11 PM
    The original Greene Turtle, 11601 Coastal Hwy.

    Gift certificates for best LED lights, best Jeep, best vibe. Featuring 10% off with show badge. This part is LIT UP!

  • FRIDAY, AUGUST 23, 2024

    Staging for Beach Crawl

    6:45 – 7:45 AM
    Inlet Parking Lot, 809 S. Atlantic Ave.

    Parking code provided by event staff. Must enter parking code to avoid ticket.

    Please note: to ease traffic and make event smooth for all, participants are urged to bring their own air compressor to air-up after the Beach Crawl. All Jeeps must air down to 17 PSI and lock-in 4WD.

    Beach Crawl

    7:45 – 9:15 AM
    Inlet Parking Lot, 809 S. Atlantic Ave.

    Parade will now travel northbound, under the Pier and up the beach. Exit point will be 30th Street beach access. Changes made per Ocean City Police Department.

    KICKER Sand Course (Shift 1 of 3)

    10 AM - 12 PM Inlet Parking Lot, 809 S. Atlantic Ave.

    See staff on-site for parking code. Meet at north end of Inlet Lot for staging. Air down to 17 PSI and lock-in 4WD. Staff will instruct Jeeps to enter course area. Exit back into Inlet Lot when completed. Please note, bring your own air compressor to air-up.

    Packet Pickup

    10 AM – 5 PM OC Convention Center, 4001 Coastal Highway

    Meet inside in the Exhibit Hall A. Please present ID or registration confirmation.

    Vendor Village

    10 AM - 5 PM
    OC Convention Center, 4001 Coastal Highway

    Open to vendors, participants, and the general public. Public tickets available at front gate. Featuring music by DJ Hook.

    Show and Shine

    11 AM - 2 PM
    OC Convention Center, 4001 Coastal Highway

    Judged competition + awards. Must have Window Sheet to enter. All participants welcome.

    KICKER Sand Course (Shift 2 of 3)

    12:30 – 2:30 PM
    Inlet Parking Lot, 809 S. Atlantic Ave.

    See staff on-site for parking code. Meet at north end of Inlet Lot for staging. Air down to 17 PSI and lock-in 4WD. Staff will instruct Jeeps to enter course area. Exit back into Inlet Lot when completed. Please note, bring your own air compressor.

    KICKER Sand Course (Shift 3 of 3)

    3 – 5 PM
    Inlet Parking Lot, 809 S. Atlantic Ave.

    See staff on-site for parking code. Meet at north end of Inlet Lot for staging. Air down to 17 PSI and lock-in 4WD. Staff will instruct Jeeps to enter course area. Exit back into Inlet Lot when completed. Please note, bring your own air compressor.

    Coconuts Beach Bonfire Party

    7 – 9 PM
    Beachfront 37th Street (Castle in the Sand hotel/Coconuts bar, 3701 Coastal Hwy.

    This is a true beach party. Enjoy your adult beverages right on the beach! Bonfire, tiki torches, sand between your toes, waves crashing. Show your OCJF Badge/Lanyard for 10% discount. This is the party you don't want to miss! ALL ALCOHOL MUST BE PURCHASED AT COCONUTS BEACH BAR.

    Presented by Maryland's Jeep Club, Kicker, Trail Seven

    THE TRAIL SEVEN L.E.D. LIGHT SHOW

    9:15 PM – 11 PM
    OC Convention Center, South Lot, 40th Street bayside

    Show off your Jeep lights for prizes and giveaways! It's going to be LIT!

    Presented by Trail Seven, Live Wire Media & Events

  • SATURDAY, AUGUST 24, 2024

    Staging for Beach Crawl

    6:45 – 7:45 AM
    Inlet Parking Lot, 809 S. Atlantic Ave.

    Parking code provided by event staff. Must enter parking code to avoid ticket.

    Please note: to ease traffic and make event smooth for all, participants are urged to bring their own air compressor to air-up after the Beach Crawl. All Jeeps must air down to 17 PSI and lock-in 4WD.

    Beach Crawl

    7:45 – 9:15 AM
    Inlet Parking Lot, 809 S. Atlantic Ave.

    Staging in inlet lot by 7:10 am the parade will go under the pier head north and exit at 30st beach access.

    KICKER Sand Course (Shift 1 of 3)

    10 AM - 12 PM
    Inlet Parking Lot, 809 S. Atlantic Ave.

    See staff on-site for parking code. Meet at north end of Inlet Lot for staging. Air down to 17 PSI and lock-in 4WD. Staff will instruct Jeeps to enter course area. Exit back into Inlet Lot when completed. Please note, bring your own air compressor to air-up.

    Packet Pickup

    10 AM – 5 PM
    OC Convention Center, 4001 Coastal Highway

    Meet inside in the Exhibit Hall A. Please present ID or registration confirmation.

    Vendor Village

    10 AM - 5 PM
    OC Convention Center, 4001 Coastal Highway

    Open to vendors, participants, and the general public. Public tickets available at front gate. Featuring music by DJ Hook.

    Show and Shine

    11 AM - 2 PM
    OC Convention Center, 4001 Coastal Highway

    Judged competition and awards. Must have Window Sheet to enter. All participants welcome.

    KICKER Sand Course (Shift 2 of 3)

    12:30 – 2:30 PM
    Inlet Parking Lot, 809 S. Atlantic Ave.

    See staff on-site for parking code. Meet at north end of Inlet Lot for staging. Air down to 17 PSI and lock-in 4WD. Staff will instruct Jeeps to enter course area. Exit back into Inlet Lot when completed. Please note, bring your own air compressor.

    KICKER Sand Course (Shift 3 of 3)

    3 – 5 PM
    Inlet Parking Lot, 809 S. Atlantic Ave.

    See staff on-site for parking code. Meet at north end of Inlet Lot for staging. Air down to 17 PSI and lock-in 4WD. Staff will instruct Jeeps to enter course area. Exit back into Inlet Lot when completed. Please note, bring your own air compressor.

    The Great Jeep Gathering

    6 – 7:30 PM
    OC Convention Center, 4001 Coastal Highway

    GROUP AERIAL PHOTO! Everyone’s invited, bring all Jeeps for the biggest Jeep photoshoot around! You do not want to miss being a part of this.

    Saturday Night's Alright Party

    BLU Crabhouse, 24th Street

    Drinks discounted 10% with OCJF Badge

    SONGS + STORIES TOUR 2024 LIVE CONCERT

    Doors: 7 PM / Show: 7:30 – 9:30 PM
    OC Convention Center, Performing Arts Center, 40th Street bayside

    Proceeds to benefit St. Jude’s Children Hospital

    Featuring live acoustic concert performances by: Jason Michael Carroll, Sam Grow, Rich Lafleur, Blake Wood. These four amazing and talented artists are going to fill the venue with their songs. Relax and enjoy with friends in this state of the Art Performing Arts Center. Get there early to enjoy the 2024 OC JEEP FEST movie, featuring you and your Jeeps! Tickets onsite or at etix.com

    Free parking!

    Presented by: Coast TV & Coast Country, Trail Seven, Papi’s Taco Joint, ig Burton Berlin Jeep, Ocean City Jeep Club, Delmarva Jeep Events, Swamp Properties, Mag Towing, Post 166 Leather Necks, Original Greene Turtle, Tequila Mockingbird, Barn 34, OC Today-Dispatch.

  • SUNDAY, AUGUST 25, 2024

    Staging for Beach Crawl

    6:45 – 7:45 AM
    Inlet Parking Lot, 809 S. Atlantic Ave.

    Parking code provided by event staff. Must enter parking code to avoid ticket.

    Please note: to ease traffic and make event smooth for all, participants are urged to bring their own air compressor to air-up after the Beach Crawl. All Jeeps must air down to 17 PSI and lock-in 4WD.

    Beach Crawl

    7:45 – 9:15 AM
    Inlet Parking Lot, 809 S. Atlantic Ave.

    Parade will now travel northbound, under the Pier and up the beach. Exit point will be 30th Street beach access. Changes made per Ocean City Police Department.

    KICKER Sand Course (Shift 1 of 1)

    10 AM - 12 PM
    Inlet Parking Lot, 809 S. Atlantic Ave.

    See staff on-site for parking code. Meet at north end of Inlet Lot for staging. Air down to 17 PSI and lock-in 4WD. Staff will instruct Jeeps to enter course area. Exit back into Inlet Lot when completed. Please note, bring your own air compressor to air-up.

    Vendor Photo Shoot

    12 - 1 PM
    KICKER Sand Course, On the beach at Somerset Street

    Great opportunity to take marketing photos of your company's Jeep on the official Sand Course. Please note, event for vendors and sponsors only, not open to public.

    Lounging on the Lawn Jeep Party

    3 - 5 PM
    Sinepuxent Brewing Co., 8816 Stephen Decatur Hwy, Berlin MD

    As we close out OCJF 2024, hang out with your Jeep Family and have a craft beer! Featuring 10% discount with OCJF Badge/Lanyard.

    Last Chance To Get Ducked Party

    7 - 9 PM
    Papi's Taco Joint, 1500 Philadelphia Ave.

    Closing Party! Hang with the locals, and team along with a host of jeep friends for a relaxing evening of great food, cold drinks and a chance to share stories. Get ducked at Papi's!

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2024 event poster

Frequently Asked Questions

Is the registration per vehicle or person?

When you register you register the vehicle. That registration gets you and a passenger credentials. You can buy extra wristbands for extra passengers at packet pickup.


What if I registered but I get in town too late to get my stickers and packet? 

You can go to the inlet and do your beach crawl, and get your packet when you complete your beach crawl.


Where can pickup my event packet and do you mail them out?

We do not mail them out. You can pick your event packet up at the OC Convention Center August 20th-24th  10am-5pm.


Do I need to air down my tires and bring anything?

Yes. We recommend you air down to 17 lbs. to 20 lbs. of tire pressure. We also recommend you bring a small portable compressor to air up.


Do you allow dogs?

Yes. You must have them secured in the vehicle. You can also have them walk around at the Convention center. But must be on a leash.


Where should I stay?

We recommend you find a condo or hotel that fits your needs. Across the bridge may be a little bit lower pricing. Reserve your hotel before the event to avoid last minute pricing.


Do I get deals at the after parties?

Yes. All official OC Jeep Fest events will give you a discount when you show them your badge. Look to the event program for party details.


Where do I go to stage for the Beach Crawl or Sand course?

Go to the Ocean City Inlet parking lot. Head to the north end staff will guide you to the staging area.


If I have issues with my registration or cant find it who do I contact?

Send and e mail to brad@live-wire-media.com or text 443-366-5944 Brad Hoffman, Event Director.


Can I park my trailer somewhere if I trailer my Jeep in?

Yes reach out via text to Brad at 443-366-5944 he will tell you a location that will work.


Any and all questions that did not get answered above, reach out to us using the form below.

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